Free On-Demand Webinar

When you call a new prospect — someone who isn’t aware of you, your company, or your product — you generally have less than 30 seconds to convince that person to do something other than politely tell you to take a hike. That’s a tight window to fit a powerful, personal, and engaging message into, but sales executive, author, and serial entrepreneur Jeff Hoffman says it can be done – and very often in just 15 seconds if you do it right.

In this webinar, Hoffman teams up with Devon McDonald and CeCe Bazar of OpenView to share a handful of best practices that can help salespeople and lead generators boost prospecting productivity and harness the power of momentum selling. During this webinar, you will learn:

  • Why traditional cold calling techniques don’t work anymore
  • What you can do to get your prospects’ attention in 15 seconds
  • And how to leverage Hoffman’s proven “Why You? Why You Now?™” prospecting strategy

Watch the recording now

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